New Reach

According to report, Kevin Durant is partnering with YouTube for a new venture designed to produce more original sports content. A joint effort with Durant’s Thirty Five Media startup, the agreement is set to help both companies expand their reach to new, different corners of the market.

“We have a lot of ideas as we continue to expand as a company,” Durant explains to CNET over email. The details of the deal have not been revealed yet. Stay tuned as we source for more information.