Menswear brand Tokyo James has released it’s Autumn Winter 2018 campaign, set in the suburbs of Capetown, South Africa, and shot in front of a burger joint which has been in existence for over 4 decades.

Creative Director, Tokyo James tells us the diner serves as an integral part of the community which sets the backdrop for the brand’s SW3 collocation taking inspiration from the streets of Battersea & Kings Road, which are two places where he grew up in the heart of London.

Not deviating from the classic Tokyo James aesthetics, simplicity meets edge with a colour palette of pastel and black with an infusion of leather and elements of crepe and metal work the collection is for the classic man meets street disposition.

See more photos of the campaign below.