Timaya has put a big price on his beard which he can only shave for $100 million, equivalent to 36 billion Nigerian Naira.

He said this while chatting with Punch News in a report published on Saturday, March 23, 2019. Some years before the interview, he had cleared off his dreadlocks because he felt it was time.

Clearing off his beard will also require an inspiration and it could be money. Keeping it for this long has been deliberate — it is all part of reinventing himself.

“Maybe $100m would make me shave off my beard. Other than that, I won’t shave it off until I feel like it’s time. I have been keeping the beard for about five years.

“When I cut the dreadlocks some years back, I felt it was necessary at the time. It represented where my mind was at, at that time. It’s also rather important to keep reinventing (yourself), to stay relevant.”