You may or may not have heard any song from them, but BTS is currently the biggest boy band in the world and they have the YouTube views to show for it. In just one week, BTS’s “Boy With Luv” smashed the latest record for the biggest 24-hour debut.
The video for their collaboration with Hasley, ‘Boy With Luv’ debuted on April 14 and amassed an impressive 74.6 million views in its first 24 hours, almost twenty million more views than Blackpink’s ‘Kill This Love’, which scored some 56.7 million only a day previously.
“Boy With Luv” is also the fastest music video to hit 100 million views, reaching the milestone in under 2 days. BTS previously set a record for the fastest K-pop music video to reach the 100 million mark in 2018 with “IDOL” in under six days.