In 2018 a record of high of 10.2 million visitors visited the Louvre museum, which is a 25% increase from what they had in 2017 and this is down to power couples Beyoncé and Jayz video Apeshit which was shot at the Louvre Museum in Paris which went viral and featured some of the super artworks including Mona Lisa and Jacques-Louis David’s masterpiece, The Consecration of the Emperor Napoleon and the Coronation of Empress Joséphine.
This is to show how very influential the Hip hop power couples are..
The month after “Apeshit” dropped, the Louvre started offering 90-minute tours inspired the video, proving they knew about the Carters’ significance well before the final 2018 numbers came and that they know their demographic: More than 50 percent of the Louvre’s visitors are under 30.
the biggest number of foreign visitors were from the US, followed by China. But 2.5 million French people also visited, including increasing numbers of schoolchildren, as outings to tourist sites had been limited after the terrorist attacks that struck the country in recent years.